Walk into the storefront and you will find hardware wallets on one side and, just as prominent, a counter of handmade goods that have nothing to do with a blockchain. That is deliberate. A builder hub for a coastal town should sell things a coastal town actually makes.

Custom surfboards

The shop carries Custom Surfboards starting at $1,000, built to order in Clear Glass, Colour Resin, or a Custom Print finish. These are not stock boards pulled off a rack — each one is built to spec, which is the same instinct that runs through everything else on Bacon Street: made for the person standing in front of you, not for a warehouse.

Surfpup dog collars

At $52, the Surfpup Dog Collar is a small, practical piece of Ocean Beach life — and it is not incidental that a dog product sits in a storefront a few blocks from Dog Beach and a few hours from the Burning Dog Weekly Gathering. Dogs are part of the daily rhythm of this neighborhood, and the shop reflects that instead of ignoring it.

The OB Peace line

The OB Peace Necklace ($68) and OB Peace Bracelet ($42) round out the handcrafted counter. They are simple pieces, but the name says exactly what they are: a small wearable nod to the neighborhood itself, not a generic accessory that happens to be sold here.

Why this belongs next to a crypto storefront

Self-custody and handcrafted goods share a root idea: ownership that means something because you can see the whole chain of it. You know who built your board and why it is glassed the way it is. You know whose hands strung the necklace. That is the same standard we want people to expect from a wallet or a model — know what you’re holding and where it came from. A gallery experience ticket is also available in the shop for $10, alongside original art including a Slightly Stoopid / Don Carlos 2017 piece, if you want to make an afternoon of it.

The counter is not a gift shop tacked onto a tech storefront. It is the other half of the same idea — sovereignty and craftsmanship both mean actually knowing what you own.

Made to order, not made to stock

Notice what is missing from the counter: shelves of identical inventory. A custom surfboard is built after you order it, in the finish you actually want. A collar or a necklace is a small run, not a warehouse pallet. That is a slower way to sell things, and it is also the only way to sell things that are actually worth owning — the same argument self-custody makes about a wallet versus leaving assets on an exchange.

Why it sits next to the crypto counter

Put a hardware wallet next to a hand-glassed surfboard and the comparison writes itself. Both are objects you are meant to hold onto, understand, and pass down instead of replace. A storefront that sells both is making an argument without saying a word: the things worth having are the things you can actually see the making of.

Part of the neighborhood, not just sold to it

The Surfpup collar and the OB Peace pieces are not generic merchandise stamped with a logo. They carry the neighborhood’s own name and its own animal — the same dogs that fill Dog Beach a few blocks away and the same gathering that gives Wednesday nights their shape. Selling them here is less about margin and more about making the storefront feel like it belongs to Ocean Beach rather than just being located in it.

Stop by and see the full lineup — browse the shop.